Make a Made in France brand grow: Ponci, manufacturer of Art de Vivre.
Detailed presentation of the project
Made in France to sustain French know-how.
Ponci manufactures in Metz (Lorraine) of the decoration (plaid, cushion, curtains), accessories for dogs (Laisse, necklace, couffin) and a collection of cOpenings for horses.
Why did we create Ponci? Passionate about riding and decorating, we wanted to rethink our interior by following these 2 conductive lines. But except for Hermès and Ralph Lauren, nothing offered us in a reasonable budget with beautiful fabrics. Not one, not two, Ponci was born.
Pierre and I created this little brand of all pieces:
That's us.
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Through Ponci, we wanted to offer as many people the opportunity to dress their daily lives with creations innovative and high quality.
Cushion in wool and cashmere, leather leg full flower, hand stitching at the point Sellier.
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We are Made in France, but we are 100% Made in France.
Our products are made in France and all the fabrics chosen to produce them come from French factories (vosges, sales, rhône-alpes, etc.)
Customised dog coat in wool and cashmere, full-flower leather legs and hand stitching.
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Today we are at a crossroads: either we take a left to keep growing up slowly, or we take a right to make Ponci grow exponentially and thus show the world that there is an alternative to Made in China! (even with a normal budget)
We already have a portfolio of loyal customers (and we thank them again) but today we have to counter Made in China and make the most people taste true quality.
Thank you for taking the time to read us.
Maybe I'll see you soon.
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The Ponci brand blows its first candle in this month of April 2016.
What will the collection be for?
The collection will be used to create 3 new collections:
– Decoration : – Purchase of cotton fabrics made in Vosges for making curtains and cushions. ( 5 colours)
– Purchase of the Pansu collection in cushions and plaids, made in Lille by 2 best workers from France.
- Dog: – Purchase of ceramic bowls at the Gien factory to create a collection of bowls.
– Purchase of microfibre fleece fabrics for the creation of a new custom dog cushion model for all brands and models. (8 colours)
– Horse : – Purchase of ecological Bizet wool in a small rural factory in Rhônes-Alpes for the manufacture of blankets for horses full model, half box and roof covering ( 5 colours)
– Purchase of leathers at the best tannery in France for additionally horse blankets and parting of the Decoration collection.
The collection will be used to create a new packaging:
Today, the content is just as important as the container. So how to offer high quality products if they arrive at your home in an old carton?
– Transport boxes: 5 different sizes
– Creation of a bottomless logo: to stick our logo on the transport boxes and thus look very professional. (The cost is divided by 5 compared to the manufacture of a directly logoned transport box)
– Delivery carton: 5 different sizes, made of cardboard in single double grooved craft.
The collection will be used to promote our brand:
To do this we must:
– Grease the foot of bloggers
– Pay Facebook
– Pay Instagram
– Participate in 2 sporting events by installing a stand.
Made in China won't get us!